Marketing
Showcase Blue & Gold Yearbook
As B&G’s Marketing Team, we train our skills in creativity, conversation, and strategy for our advertisements to reflect the high standards we set for the yearbook. We incorporate elements from all the production boards such as, design, photo, and copy to give a small insight of what students can anticipate for our yearbook while it’s in the works.
Our Process
Brainstorm ideas to better publicize both the sales of yearbooks and our club
Utilize Illustrator and Photoshop to create visuals for social media
Post on our social media and manage our platforms
Past Projects
Instagram Halloween Post
Instagram Recap Post
Marketing Managers
Mia Salinas
Hi everyone! I'm Mia and this year I'm co-director of Marketing. I'm a sophomore majoring in Media Studies and Computer Science. I joined Blue & Gold in my freshman year, and it's been an incredible journey since then. I've met the most wonderful and unique people here, and I can't wait to see the yearbook grow this year. As your Co-Director of Marketing, I'm determined to bring our yearbook's spirit to life through captivating visuals and storytelling, and share it with the rest of the world! In my free time, you’ll find me doing a boba run or watching K-dramas. Don't hesitate to reach out!
Lili Le
Hello everyone! My name is Lili Le, and I am excited to serve as one of this year's Marketing Directors. I am a third-year student majoring in Economics and Media Studies with a concentration in Digital Media. I have been part of the marketing team for a year now, and my passion for digital marketing and graphic design drives me to create a space where unique creativity and innovative ideas can shine. Being a member of B&G has allowed me to meet hard-working and talented individuals dedicated to highlighting our campus story. I am always up for learning more about marketing! Outside the club, I enjoy exploring new restaurants, getting boba, and attending concerts! You can always catch me at the next K-pop concert.